Motor Accident Commission / Slow Down before Things get Hairy.
Everyone knows speeding is bad, but two or three K’s over the limit… what’s the harm?
When you’re delivering a message people have heard a thousand times, being unboring matters more than ever. And, oh boy – this campaign was talked about from day one. Some people were offended, some disgusted, and some just weirded out, but when a campaign runs for three years you’ve probably done something right.